Interesting facts about Lagidze Waters. Part 2.

Fact no.1. Mitrofane Lagidze was known to be the inventor of the production of non-alcoholic drinks in Georgia, which was written in Georgian Soviet encyclopedia. One of the streets of Tbilisi, the capital of Georgia is entitled after him.


Fact no.2. Mitrofane Lagidze was the only Georgian who was driving BMW, which was a very rare thing in that period of time.

Fact no.3. Lagidze Wine (Saperavi) Lemonade was prohibited from production in 1980s, when by the initiative of Egor Ligachiov dry law was introduced.

Fact no.4. Thursday was known to be a 'CK KPSS' day on the factory. That day produce was sent to Kremlin, Moscow. There was a special line, which used to produce lemonades specially for the head of the country.

Fact no.5. In the mornings lemonades were sold quicker than the morning newspapers.

Fact no.6. Out of all the foreigners, Iranians loved Lagidze Waters the most. They used to buy them in Tbilisi and send as special gifts back home, which they called 'peshkash'

Interesting facts about Lagidze Waters. Part 1.

Fact no.1. Lagidze waters label was created by George (Gigo) Zaziashvili, self-taught artist. In 1882 he and Niko Pirosmanishvili, outstanding Georgian artist, have opened a painting workshop, where they made signboards. When Gigo was working on the Lagidze label, he drew the portrait of Mitrofane Lagidze's mother - Gulchina Ugrekhelidze on it. 

Fact no.2. Mitrofane Lagidze was first person to name water - Lemonade. Nowadays, it is hard to imagine our everyday life without this word and drink, which as it comes up, has originated from Georgia

Fact no.3. Lagidze bottles were produced and delivered from France. France played a big role in the marketing of this product. Its slogan - 'Ask everywhere, Avoid counterfeit' was also invented by french consultants- and has played a significant role in the success of Lagidze Waters

Drinking fruits

These days it becomes practically impossible to find any product that is natural and doesn't consist of unhealthy components. When people care about their health and especially about the health of their children it is hard not to worry about the quality of many packaged beverages and products.

Lagidze waters are made only of natural ingredients such as fruits, little bit of sugar and pure water. That is why our waters contain natural vitamin complex which is good and moreover, necessary for your health. When you and your children drink Lagidze Waters, you know that  you are drinking fruits just as they are.

Lemonade King

Mitrofane Lagidze was known as The Lemonade King. He was the one who started production of fruit beverages in Georgia. In 1950 Joseph Stalin has appointed Mitrofane as main consultant for 'Glavfruktvod' in the Ministry of Food Industry. It has then issued a collection of nonalcoholic beverages, 90% of which were written by Mitrofane Lagidze.

Mitrofane was often addressed to as the Lemonade Maestro and was said to 'carry all the receipts on his tongue'.

Each and everyone has his own Lagidze. Which Lagidze is yours?